N1 Partners expands its sports traffic capabilities. Betting is now available across three brands within the affiliate program’s portfolio: alongside the flagship sports product N1 Bet, RollXO and Lucky Hunter have joined the lineup.

For partners, this opens up new opportunities to work with Tier-1 sports traffic. You can scale volumes on a dedicated betting product while simultaneously running sports traffic on casino brands with already strong conversion rates. This approach allows affiliates to diversify traffic flows, reduce reliance on a single product, and strengthen key performance metrics by combining sports, casino, and seasonal promotional mechanics.

Why Seasonal Events Matter When Driving Traffic

In practice, the most consistent conversion results are achieved when traffic launches are aligned with seasonality, key news hooks, and behavioral peaks in player activity.

February offers a particularly strong combination of factors:

• - a packed schedule of top football leagues and tournaments
• - the Winter Olympic Games
• - seasonal holidays, including Valentine’s Day
• - increased emotional engagement from players

During such periods, users are more likely to make deposit decisions, engage with promotions, and return to the product. Timing and the right contextual hook have a direct impact on overall performance.

To simplify campaign planning and help partners make the most of this period, the N1 Partners team has prepared a selection of key sports events and active promotions that are well suited for driving sports traffic.

Key Sports Events in February

11.02.2026

Soccer | Italy, Coppa Italia | Quarter-final | Bologna - Lazio

Ice Hockey | Olympic Games | Slovakia vs Finland

Soccer | England, Premier League | Manchester City - Fulham

Soccer | Germany, DFB Pokal | Quarter-final | Bayern Munich - RB Leipzig

Basketball | NBA | Houston Rockets - LA Clippers

Soccer | CONMEBOL, Copa Libertadores, Qualification, Quarter-finals | 2-nd legs

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12.02.2026

Ice Hockey | Olympic Games | Czech Republic vs Canada

Soccer | England, Premier League | Brentford - Arsenal

Basketball | NBA | Orlando Magic - Milwaukee Bucks

Basketball | EuroLeague, Regular Season | Round 28

Rugby League | Super League (England, France) | Regular Season

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13.02.2026

Ice Hockey | Olympic Games | Canada vs Switzerland

Basketball | NBA | Oklahoma City Thunder - Milwaukee Bucks

Handball | Germany, Bundesliga | Next Round

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14.02.2026

Ice Hockey | Olympic Games | USA vs Denmark

Soccer | England, FA Cup | 1/16-finals

Soccer | Germany, Bundesliga | Werder Bremen - Bayern Munich

Rugby Union | France, Top 14 | Round 17

Handball | Spain, Liga ASOBAL | Next Round

Basketball | Spain, Liga ACB | Round 20

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15.02.2026

Ice Hockey | Olympic Games | Switzerland vs Czech Republic

Soccer | Italy, Serie A | Inter - Juventus

Soccer | Italy, Serie A | Napoli - AS Roma

Soccer | Italy, Serie A | Lazio - Atalanta

Soccer | Spain, LaLiga | Girona - Barcelona

Soccer | Spain, LaLiga | Real Madrid - Real Sociedad

Soccer | France, Ligue 1 | Marseille - Strasbourg

Soccer | France, Ligue 1 | Rennes - PSG

Basketball | NBA | ALL-Star

Tennis | WTA 1000 Dubai, United Arab Emirates | Dubai Duty Free Tennis Championships

Active Promotions Across N1 Partners Brands

To boost player activity and support conversion rates during peak dates, N1 Partners is launching seasonal Valentine’s Day promotions across key brands. These campaigns provide partners with additional leverage when driving traffic and engaging users.

Valentine’s Advent Calendar (N1 Bet, RollXO)

Period: 13.02–17.02

Daily rewards available for participants over five days:

• - 13.02 Love Box: prize up to €15,000
• - 14.02 Valentine’s Riddle Offer: 100% bonus up to €500 + 150 FS
• - 15.02 Sunday Challenge: 50% bonus on the 3rd deposit
• - 16.02 Road to Free Spins: 30 FS for every €350
• - 17.02 Fortune Lottery Series: prize pool €63,000

Cupid Mailbox Lottery (Lucky Hunter)

Period: 09.02–14.02

Prize pool for 28 winners: trip to Paris + €6,400 + 1,400 FS

Why This Matters for Partners

Seasonal promotions and event-driven campaigns help partners address several key challenges when working with Tier-1 traffic:

• - encourage higher average deposits
• - increase LTV through repeat engagement
• - sustain activity during periods when CR typically declines
• - integrate smoothly into creative bundles and ad formats
• - strengthen the emotional appeal of offers through holidays and major events

In a highly competitive environment, these product-driven initiatives help partners maintain stable and predictable performance.

What Partners Should Do Now

February combines major sports events, seasonal triggers, and strong promotional mechanics into a single high-potential window.

Drive traffic to key sports events and Valentine’s Day promotions across N1 Partners brands: N1 Bet, RollXO, and Lucky Hunter.

The N1 Partners team is ready to provide up-to-date promotions, analytics, and dedicated support tailored to your traffic volumes.

Join N1 Partners

N1 Partners provides everything affiliates need to stay ahead: high-converting products, ongoing analytics with optimization recommendations, and hands-on support from managers focused on long-term performance.

N1 Partners is more than an affiliate program. As a multi-brand affiliate platform and direct advertiser, the company unites 14+ casino and betting brands, operates across Tier-1 GEOs, delivers Reg2Dep rates of up to 70%, and offers competitive deals for top partners — CPA up to €700 and RevShare up to 45%. Trusted by 14,000+ partners, N1 Partners is recognized for its transparency, flexibility, and partner-first approach — where people and communication quality remain the foundation of long-term success.